We advise leading media and publishers in all aspects of their business, including corporate and commercial matters, advertising, marketing, endorsement, sponsorship, talent and influencer agreements, intellectual property, privacy, and other regulatory matters.
We advise digital and print publishers in a variety of matters including freelance and affiliate agreements (pay-for-performance marketing), clearance and rights matters, created and user generated content, social media, and intellectual property and regulatory matters (FCC and FTC). We also represent clients in unfair online business practices claims, domain trademark, search engine, ADA compliance, and privacy matters.
We advise, draft, and negotiate, agency, client, barter, master service, subcontractor, promotion, event, influencer, talent, licensing, production, and sales agreements. In addition, we advise and negotiate event, sponsorship, and advertising agreements.
We advise brand holders, agencies, and talent on rights for use in marketing communications, and negotiate acquisition of rights.
We advise and negotiate social media and influencer marketing and branding, as well as advise on FTC and FCC enforcement of advertising, branding, and marketing campaigns.
We regularly advise on sweepstakes, skill contests, giveaways, coupons, rebates, and other promotions.
We advise on the development of campaigns, user-generated content, and media content development for marketing. We also advise on campaigns, including talent agreements, endorsement, lender agreements.
We counsel clients seeking to create marketing campaigns with influencers, talent, sponsorships, and we regularly advise on user generated and other custom content.