Managing Partner

New York | Atlanta

T 212.227.4183

Practices: Corporate Services | Private Equity | Venture Capital and Emerging Companies | Mergers and Acquisitions | Entertainment Law | Media | Labor, Employment and Benefits | Intellectual Property | Fashion and Luxury Goods


Denning Rodriguez is a fashion, luxury goods and media attorney who focuses his practice on handling broad-based corporate transactions for clients in the entertainment media and fashion industries. Denning serves as a legal advisor and consultant to prominent individuals and companies in creative fields, including creative directors, designers, photographers and executives of European and American fashion and luxury goods companies, as well as prominent models and agents.


Beauty-Cosmetics/Fashion/Luxury Goods/Entertainment/Media:

Lead counsel to privately held and public companies, creative directors, executives, and start-ups on a broad range of corporate transactions  worldwide.  Practice areas include: (i)  joint ventures/collaborations, M&A, private equity, and venture capital transactions; (ii) creative director/executives/model/talent/social media influencers  employment,  collaborations, and  lender agreements; (iii) intellectual property registrations, media clearance, infringement and enforcement; (iv) distribution,  franchise, SaaS, licensing, wholesale/retail, publishing and advertising/sponsorship; (v) import/export and logistic matters; (vi) corporate formation, development, strategies, and commercial transactions; and (vii) establish and advise on compliance and strategies for regulatory actions (CITES, FDA, FTC, GDPR, ICCR, SEC ’33 ‘34, USF&W).


Corporate/Mergers & Acquisitions/Private Equity/Venture Capital/Securities:

Counsel privately held, public companies and start-ups, globally,  on:  (i)  public  and  private  offerings  of equity (preferred and common), debt and equity (convertible preferred, convertible debt and warrants) securities; (ii) tender offers, consent solicitations and exchange offers; (iii) syndicated and single lender revolving and term loan facilities and asset-backed lending facilities; and (iv) mergers, acquisitions and dispositions. Responsibilities include: (i) counseling business owners/corporations regarding growth opportunities and planning  disposition/exit  strategies; (ii) drafting, negotiating and  finalizing   purchase  and sale agreements and ancillary documents such as  disclosure  schedules, employment  agreements, license agreements, guarantees and financing documents; (iii) managing and  conducting  due  diligence process for acquisitions and dispositions; and (iv) advising on various general corporate matters  including entity  formation,  tax  issues (including transfer pricing and cross-border) and  corporate  governance  and  compliance.  Deal transactions  ranged  from $100,000 to $800 million+.


Business and Strategy Consulting:

Counseled and advised businesses in successful long-term planning and decision-making, acted as CEO, COO, and business advisor to over 100 startup, mid-cap, and international brands. Representative engagements have included: (i) design comprehensive business plan development and strategy; (ii) strategy and implementation of launch, expansion, and turnaround initiatives; (iii) perform in-depth analysis of  licensing, joint ventures, private equity, M&A matters; (iv) corporate formation; (v) corporate, financial, investor due diligence; (vi) financial modeling and strategy; (vii) wholesale, retail, e-commerce development; (viii) quantitative and qualitative markets analysis and strategies; (ix) financing (private offering presentations and memorandums, Seed, Series A-D offerings, alternative financing vehicles); (x) operations and management; (xi) talent acquisition; (xii) logistics strategy and planning;  and (xiii) branding.


Prior to forming Rodriguez LLC, Denning practiced at AmLaw 100 firms  Holland & Knight LLP and King & Spalding LLP, which provided representation, business strategy and support to leading professionals in the fashion, luxury goods and entertainment industries worldwide.

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